Integrated Marketing Communications
Tammy Peters brings to the table extensive experience and trusted, long-term relationships in the hospitality, marketing and media fields that have made her a well-connected, high profile ambassador and advisor for a select collection of clients. She is a known, trusted “go-to” resource for providing clients with customized services including branding and image building, integrated marketing concepts, communications/public relations, advertising, strategic partnership marketing and promotions. Through her network, services can be extended further with affiliates who specialize in areas such as social media, sales, graphic design, photography, videography, etc.
Tammy’s background in the Integrated Marketing, Communications, luxury, hospitality and advertising fields includes over seven years as the in-house Director of Communications for Mandarin Oriental, New York, where she oversaw the luxury hotel’s communications, advertising, marketing, partnerships, and social media initiatives.
Prior to Mandarin Oriental, Tammy worked at a top Manhattan advertising and travel public relations firms on accounts including Design Hotels, Sundance Resort & Spa, British Virgin Islands Tourist Board, Jamaica Tourist Board, Northwest Airlines, and Cotton House on the Island of Mustique and the Scotland Tourist Board. A graduate of Smith College, Tammy has lived and worked in Manhattan throughout her career and has curated a diverse, wide-reaching network of experts and influencers in the hotel/resort, luxury lifestyle, fashion, spa and high-profile charitable/non-profit industries.
With a passion for travel, she has gained valuable cultural, tourism and consumer insight from her business and leisure travels throughout Asia, Europe and the Caribbean. Tammy is a big believer in the value of cultivating genuine, long-lasting relationships and being an extension of her clients’ teams to produce game-changing results.